Data is crucial for businesses to make informed business decisions. The world of business is changing rapidly and companies must be able to take decisions based on accurate information. Tools for business analytics like forecasting and predictive modeling help organizations to discover opportunities for growth, inform operational efficiency and much more.

Business analytics is a discipline that is focused on the analysis, and interpretation of current and historical data to forecast future trends. This can help inform decision-making. It involves the use of tools such as predictive modeling as well as data mining and forecasting simulations as well as creating visualizations of data to display the results in an easy to digest format. Business analysts employ strong communication skills to communicate their insights and results to other managers.

NewVantage Partners’ 2020 report found that the ability of a business to implement business analytics techniques was the most important factor in its success and future competitiveness. Many companies aren’t sure what to do with data-driven methods to improve business performance and profit margins.

Business analytics experts can help organizations streamline operations Read Full Report and optimize their processes by identifying inefficiencies and bottlenecks. They can also use data-driven insights to improve marketing strategies and boost sales.

If you take a course in business analytics online, you’ll be equipped with the tools you need to become a data-driven leader. This online course will help you learn how to collect, analyze, and visualize data with interactive lectures, real-world tasks, and case studies. You will also learn how to use essential tools such as Tableau, Python, SQL and other critical tools. You’ll interact with Harvard faculty and peers throughout the course through live classes, virtual office hours and networking events that are held both during and after your studies.